Get to know me!
I'm a nature fanatic, 5k runner, aquarium enthusiast, and vinyl collector. I cut my web design teeth when I started messing around with HTML and Photoshop making goofy webpages early in high school.
Fast-forward a decade and a massive amount of learning, and that hobby's now my career. I've never had an issue finding a passion in life so much as honing in on just one, and creating things for the web scratches the most itches: it's creative, analytical, people-centric, and just plain fun!
My education and experience:
I've been a certified Adobe Web Design Specialist since 2016. Last spring, I completed my capstone coursework in the University of Central Florida's web design program, with the team I led's project selected for an expo.
At All American Mobile Detailing, a local startup, I went beyond my content and ad campaign responsibilities. I instilled a culture of A/B testing wherever possible, and designed automated CX and marketing flows that saved time and boosted KPIs. My crowning achievement was a data-driven, self-optimizing recruitment process that doubled detailer headcount.
More recently at The Original YP Network, I maintained a suite of search websites and apps, focusing on identifying and solving user pain-points. Some highlights include rewriting our search and ad query algorithms to be object-oriented and dynamic, building helpful and robust autocomplete interfaces, and programming an internal conversion traffic analytics tool. I also designed a new mobile app, first in concept, then in Figma, which can be found on the App Store here.
Some ambitions and hobbies:
A handful of years from now, I'd like to go back to school for a master's in Human Computer Interaction. I can also see myself teaching in some capacity in the far future — tech is only a bridge to what I love doing most: connecting with people.
Outside work, I definitely like moving around! I'm currently training towards running a half-marathon. I also have a couple road trips with friends in the cards: one by car, one by motorcycle. On weekends, I enjoy keeping outdoors, no matter if it's the beach or a backyard.